Training and Sales & Marketing support                

Once areas of focus have been identified, we can help you with:

Individual coaching – As a result of a recorded mystery call, we will give honest feedback highlighting all positive areas and those that require some focus!

Group training – we design courses that work for your sales teams by focussing on the personal and technical skills

Training courses – available either as day courses or online 

Increasing your sales conversion via a successful telephone journey – this course is designed to improve individual’s personal and technical skills that are required to gain a successful telephone journey which in turn will lead to conversion and increased sales!

Successful Show round skills – taking you through a step by step guide from preparation to greeting to close to assist in sales conversion

Successful Virtual Show round skills – during Covid 19, the virtual show round has been an important avenue to show case the venue. With the absence of being able to meet clients on site, the virtual show round can still include face to face interaction and should still be treated with the same importance of a normal site visit. Rapport still needs to be built and the expertise and advise of the sales personnel is still required to show off their venue and ultimately win the business!

The Art of Pro Activity, are cold calls necessary?  – now more than ever, with the Events Industry coping with Covid 19, proactivity is a necessity. This course is designed to provide the theory to encourage an ongoing proactive culture, maximising all potential sales leads where no cold calls are necessary!

Key Account Management – this course is designed to help to understand the powerful impact good effective Account Management can have for your business. This will enable you not only to retain clients but grow business opportunities by fully understanding their needs and future needs

Planning your Sales & Marketing Strategy – this course is designed to assist you in planning a Sales & Marketing strategy. This will be a base tool to help meet and exceed your financial targets. The strategy is an ongoing document designed to be reviewed and where necessary adapted to ensure a successful plan. We look at maximising all sales opportunities and take into consideration the right business for your venue

Being a Successful Sales Manager – you’ve been a great sales person and are now ready for your next role! This course is designed to help you with your first Sales Manager role giving you a step by step guide on the skills required to ensure successful leadership. Areas covered include: Valuable Leadership skills, Recruitment, Interviewing techniques, Training & Development for your team, Productive Delegation, Effective Communication techniques and Motivation skills

For more focussed and advanced training

VCA Consulting work with some reputable Training Companies and would be very happy to recommend them. 

Office health check

Referring back to the enquiry journey, the initial call or visit may have been excellent but what happens to that enquiry to ensure that it is pro-actively followed up?

  • once the initial enquiry has been made, do the teams have the right tools to send clients the relevant information quickly?
  • how is it filed so that everyone in the office can find it?
  • what is the chase system in place to ensure that the client is followed up when they are supposed to be?
  • what account management systems are in place?
  • is your database pro-actively working for you?
  • are there set standard & procedures in place?
Sales Office Health Check
VCA Consulting can allocate time to spend with your sales teams to understand the systems & processes that are currently in place. Recommendations will then be made to ensure time is better spent selling rather than on administration!

Get In Touch

We love to talk to our customers so please get in touch. Also get in touch if you would like to become a mystery shopper.